mahatma gandhi
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EDUCATION FOR ALL
 Recognized By University Grants Commission (UGC)   Recog. by Distance Education Bureau (DEB) and Tripartite Committee of UGC-AICTE-DEC
Member of Association of Indian Universities (AIU)   Recog. by Bar Council of India (BCI)

Master of Arts in Mass Communication, Advertsing and Journalism

Programme Overview
 

Programe Code:709
Duration: Min. Duration 2 Years, Max. Duration 4 Years
Eligibility Criteria:Graduation in any stream or equivalent 

Objective
 
This Programme will produce postgraduates with both academic knowledge & professional skills required in media industry. The objective of this program is to nurture students as to become the leaders of the society with a high sense of mortality, skills & insight. It also aims at producing journalists & communicators capable of contributing to the socio-economic & cultural development of the country and thus to promote democratization process. Such educated, versatile and skilful mass media evangelists can help in building a strong foundation of a country.

Semester 1

Cours Code Subjects Credits
MAMCAJ11 Print Media 4
MAMCAJ12 Mass Communication 4
MAMCAJ13 Communication Theory and Research 4
MAMCAJ14 Media Technology 4
MAMCAJ15 P Practical 2
Total Credits 18

Semester 2

Cours Code Subjects Credits
MAMCAJ21 Human Communication 4
MAMCAJ22 Broadcast Journalism 4
MAMCAJ23 Introduction to Journalism 4
MAMCAJ24 Mass Communication and Society 4
MAMCAJ25 Communication Skills 2
Total Credits 18

Semester 3

Cours Code Subjects Credits
MAMCAJ31 Reporting and Editing 4
MAMCAJ32 Introduction to Advertising 4
MAMCAJ33 Introduction to Public Relation 4
MAMCAJ34 Advertising Design & Principle 4
MAMCAJ35 P Project Report 2
Total Credits 18

Semester 4

Cours Code Subjects Credits
MAMCAJ41 Introduction to Production Technology 4
MAMCAJ42 Media Appreciation 4
MAMCAJ43 Introduction to Photography 4
MAMCAJ44 Mass Communication Ethics & Laws 4
MAMCAJ45 P Project Report 2
Total Credits 18

Click here to Download the syllabus

Download Syllabus


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