mahatma gandhi
EDUCATION FOR ALL
National Conference on Social Science and Humanities 2018
 Recognized By University Grants Commission (UGC)   Recog. by Bar Council of India (BCI) Member of Association of Indian Universities (AIU)  

Post Graduate Diploma in Marketing Management

Programme Overview
 

PROGRAM CODE: 507

DURATION: Min. Duration 1 Year, Max. Duration 2 Years

ELIGIBILITY: Graduation in any stream

Objective
 
The role of the marketer has become more crucial these days than ever. The demand of marketing professionals having the versatile expertise with the ability and skills to develop a long-term sustainable strategy to stand confidently in the competitive business environment has risen. This programme Post Graduate Diploma in Marketing Management will prepare executives with invaluable knowledge and expertise they need to succeed in an increasingly competitive business environment.

Year 1

Cours Code Subjects Credits
MP101 Management- Theory and Practice 10
MP102 Accounting and Finance for Managers 10
MP103 Managerial Economics 3
MP104 Quantitative Techniques for Managerial Applications 3
MP113 Marketing Management 3
MP114 International Business Environment 3
MP119 Industrial Training 10
MP120 Presentation/Seminar 10
Total Credits 52

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