mahatma gandhi
National Conference on Social Science and Humanities 2018
 Recognized By University Grants Commission (UGC)   Recog. by Bar Council of India (BCI) Member of Association of Indian Universities (AIU)  

Bachelor Of Business Administration

programme Overview

Programe Code: 210103
Duration: Min. Duration 3 Years, Max. Duration 6 Years
Eligibility Criteria: 10+2 in any stream or equivalent


This Programme opens corporate doors for students. The degree is designed to give a broad knowledge of the functional areas of a company, and their interconnection, while also allowing for specialization in a particular area. BBA programs thus expose students to a variety of "core subjects" and as above, allow students to specialize in a specific academic area. The degree also develops the student's practical managerial skills, communication skills and business decision-making capability. He/She can apply in enormous areas after completing BBA for eg: - Banking services, Sales & distribution management, Financial Management, Project Management, Marketing Research, Human Resource Development, Retail Management, and Insurance etc.

Code Subject Credit
MP11 Principals Of Management 4
MP12 Managerial economics 4
MP13 Introduction to information technology 4
MP14 Communication skills 4
MP15 Financial accounting 4
MP16 Business law 4
MP17 Marketing Management 4
MP18 Human Resources Management 4
MP19 Logistics Management 4
MP20 Corporate legal framework 4
MP21 Project Management 4
MP22 Management Information System 4
MP23 Production and Operations Management 4
MP24 Organization Behaviour 4
MP25 Training and Development 4
MP26 Advertising and sales Promotion 4
MP27 Quality Management 4
MP28 Management of financial institutions 4
MP29 Security analysis and portfolio management 4
MP30 E-commerce 4
MP31 Enterprise resource planning 4
MP32 Presentation/Seminar 10
MP33P Project course work 10


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